Stand out from your peers
The AI Masterclass for Executives


I’m Charlie Ifrah, an entrepreneur and AI strategist with a proven track record of revolutionizing industries. As the Co-founder of INTURN (now vue.ai), I worked with giants like Nike and Mars to transform B2B technology. Now, I lead AI initiatives at HAPPY APP and Quasar, unlocking AI’s potential for growth and innovation.
This AI Masterclass for Executives is your gateway to mastering AI—a must-have skill for today’s leaders. In this course, you’ll:
- Demystify AI with clear, practical concepts.
- Speak the language of AI to communicate effectively.
- Explore real-world AI applications driving innovation.
- Make ethical, informed decisions in AI adoption.
- Get hands-on with powerful AI tools.
My passion is teaching, and this masterclass will empower you to lead with confidence in the age of AI.
Don’t just adapt—lead the AI revolution. Join now!
Course Curriculum
Introduction to AI
- Overview of AI
- Development History and Critical Milestones
- Understanding Machine Learning, Deep Learning, and Neural Networks
- Introduction to LLMs: GPT, LLAMA
- Transformer Model
- Parameters in Neural Networks
- Training vs Inference
- Leading Companies in AI
- AI's Current Capabilities and Limitations
AI Concepts and Terminology
- Embeddings and Vector Databases
- AI and Data Science
- Machine Learning Algorithms
- Natural Language Processing Generative Voice AI
- Computer Vision AI
AI Applications - Present & Future
- AI Applications in Leading Companies (Case Studies)
- AI and Automation
- Innovative AI Technologies
- Emerging Trends in AI
AI Ethics
- Understanding and Mitigating Biases in AI Systems
- Exploring Ethical Considerations and Challenges in AI
- Legal and Societal Impacts of AI
Hands-on With AI
- Fundamentals of Prompt Engineering
- Learn to use LLMs: ChatGPT, LLAMA, Gemini
- Creating Compelling Visuals with AI
- Experiencing Multi-Media AI Applications
- Build an AI-powered chatbot without Programming
What People Are Saying
"Charlie Ifrah's masterclass was a game-changer for my understanding of AI in the business world. Charlie's ability to distill complex concepts into understandable and actionable insights was exceptional. The hands-on workshop was particularly enlightening, providing me with practical tools I could immediately apply in my role. I highly recommend this course to any leader seeking to navigate the AI landscape confidently."
Megan B
VP Marketing
“The AI Masterclass led by Charlie exceeded all my expectations. It was the perfect blend of theoretical knowledge and practical application. The interactive sessions were incredibly engaging and sparked creative ideas for utilizing AI in my organization. Charlie's expertise and approachable teaching style made the complex world of AI accessible and exciting.”
David S
CEO
"Embarking on this AI learning journey with Charlie was enlightening and inspiring. The program was well-structured, covering everything from AI basics to its strategic implementation. What stood out was Charlie's ability to make each session interactive and thought-provoking. The insights gained have been invaluable in shaping my approach to AI in our business strategies. An absolute recommendation for executives looking to harness the power of AI."
Isaac K
COO